PRODUCT DELIVERY & ITERATION
PRODUCT DELIVERY & ITERATION
Refine Product Experiences After Launch
Don’t stop at delivery. Keep learning and improving—fast.
EXEMPLARY CASE STUDY
Context
Context
Global logistics company launched a digital freight forwarding portal.
Global logistics company launched a digital freight forwarding portal.
Post-launch, they faced mixed feedback: some users dropped off during onboarding, others misunderstood key flows.
They needed fast, user-level input to refine UX and test positioning for new market segments.
Post-launch, they faced mixed feedback: some users dropped off during onboarding, others misunderstood key flows.
They needed fast, user-level input to refine UX and test positioning for new market segments.
What they did
What they did
Used user twins to test post-launch UI flows and new target group needs.
Used user twins to test post-launch UI flows and new target group needs.
They mapped the full journey—onboarding, quote requests, tracking UX—and created small variants (e.g. new CTAs, tooltips, layout tweaks).
They also tested relevance and comprehension across 2 additional target groups (D2C brands and SMBs in emerging markets).
Each concept was pushed to user twins from those segments—returning insights on clarity, confidence, and next-step intent. No scheduling, no delay.
They mapped the full journey—onboarding, quote requests, tracking UX—and created small variants (e.g. new CTAs, tooltips, layout tweaks).
They also tested relevance and comprehension across 2 additional target groups (D2C brands and SMBs in emerging markets).
Each concept was pushed to user twins from those segments—returning insights on clarity, confidence, and next-step intent. No scheduling, no delay.
Result
Result
Improved key flows and unlocked new revenue paths.
Improved key flows and unlocked new revenue paths.
The team iterated in 2 days instead of 2 months,
cut onboarding drop-off by 27% and gained clear signals on how to tailor messaging for new customer types.
The team iterated in 2 days instead of 2 months,
cut onboarding drop-off by 27% and gained clear signals on how to tailor messaging for new customer types.
Impact
Impact
By reducing onboarding drop-off by 27% and unlocking a new segment, the company captured an estimated €120,000 in additional ARR — at the cost of just 2 days of iteration work (vs. an estimated €40,000 in typical 2-month delivery costs).
KEY TAKEAWAYS
KEY TAKEAWAYS
Make Better, Validated, User-Centric Decisions.
Instantly.
Make Better, Validated, User-Centric Decisions.
Instantly.
Make Better, Validated, User-Centric Decisions.
Instantly.
Simulate real users. Get instant, behavior-based feedback for any product, design, or message.
Simulate real users. Get instant, behavior-based feedback for any product, design, or message.
Simulate real users. Get instant, behavior-based feedback for any product, design, or message.
Validate Before You Build
Make Fast, Confident Product Decisions
Insights That Scale
Experience Fully Automated Business Savings
High Quality, Viable & Accessible User Research
Validate Before You Build
Make Fast, Confident Product Decisions
Insights That Scale
Experience Fully Automated Business Savings
High Quality, Viable & Accessible User Research
Start Testing Smarter.
Simulate Your Users Today.
Generate fast, scalable, and real insights with AI-powered user simulations. No recruiting, no delays — just instant clarity.
Join our waitlist now!
Start Testing Smarter.
Simulate Your Users Today.
Generate fast, scalable, and real insights with AI-powered user simulations. No recruiting, no delays — just instant clarity.
Join our waitlist now!
Start Testing Smarter.
Simulate Your Users Today.
Generate fast, scalable, and real insights with AI-powered user simulations. No recruiting, no delays — just instant clarity.